My Work
I built Today’s Menu with a simple goal: to give busy families wholesome, ready-made meals they could trust. What began in a small kitchen grew into a 24-year business built on quality, consistency, and personal relationships. I handled everything from operations and menus to customer service and growth, creating a community around real food and genuine care.
What started in a small kitchen grew into a trusted 24-year business with over 125 menu items, a fully integrated online ordering system, and a loyal community of customers. At Today’s Menu, we focused on quality, convenience, and care—making real food easy to enjoy every day.”
E-commerce Jewel
I built Today’s Menu’s online platform from the ground up, starting with a simple site and growing it into a full ordering and customer-management system. I designed the user experience, organized the menu, and set up the tech so customers could easily browse, order, and schedule deliveries. Over time, I refined the design, improved navigation, added secure payments, and introduced features based on customer feedback—turning the platform into the operational core of the business.
Branding Marketing Sales
I built the Today’s Menu brand around trust, quality, and real homemade food. I created a clear, consistent look and voice, and grew the business through email marketing, community engagement, strong word-of-mouth, and reliable service. Over time, the brand became known for authenticity and care, which kept customers coming back for years.
Product Development
My passion for food drove me to develop over 125 unique menu items, carefully crafted to combine flavor, nutrition, and convenience. I experimented with recipes, sourced quality ingredients, and refined each dish based on customer feedback. This dedication allowed Today’s Menu to offer a diverse, ever-evolving selection that met the needs of busy families while staying true to wholesome, homemade quality.
Working With the Best Clients and Partners
